CBSE Class 10 Retailing 2018 Question Paper

Question No. 1 to 8 are multiple choice questions and each question carry one mark. Question No. 9 to 14 are very short answer questions and each question carry two marks.

Question No. 15 to 19 are short answer questions and each question carry three marks. Question No. 20 to 22 are long answer questions and each question carry five marks.

Section A

1. These stores provide a variety of exclusive merchandise at low price :

(a) Super Market (b) Convenience Stores (c) Hyper Market (d) All of the above

2. Retail has changed our lives and changed the

(a) way we live without it
(b) the way we do not live
(c) the way we live 
(d) None of the above

3. Which is not a function of admin. junior merchandiser ?

(a) Managing store facilities
(b) Crisis management
(c) Forecasting sales of forthcoming budget period
(d) Managing personnel

4. A circulating plan of a store is meant to :

(a) Target specific customers (b) Enhance space
(c) Create an image (d) None of the above

5. The blend of straight floor and diagonal floor layout is called

(a) Free flow layout 
(b) Grid layout
(c) Spine layout
(d) Rack layout

6. For long distance and heavy weight of goods we need

(a) Combination of water and air transport
(b) Road transport
(c) Combination of water and road transport
(d) Only water transport

7. Security guards who keep moving around the perimeter, observe and monitor people for suspicious behaviour or action are called

(a) Static security guard
(b) Residential security guards
(c) Mobile security guards  
(d) Personal security guards

8. Horizontal Communication is essential for

(a) Accomplishing task (b) Boost Morale
(c) Control decision making (d) All the above

Section B

9. What are the merchandising tips ?

10. How is Retail Billing different from Wholesale Billing ?

11. What is material handling ?

12. Mention the organizational barriers in communication.

13. What do you mean by ergonomics ?

14. Define Housekeeping and list the involved activities.

Section C

15. Elaborate any three factors responsible for the growth of Indian Retailing.

16. Examine the advantages of Straight floor plan and Angular floor plan.

17. State the eligibilities requirements for the job of Security Guard.

18. Discuss grapevine communication.

19. What are the important guidelines to be followed while lifting heavy loads ?

Section D

20. What are the principles of visual merchandising ?

21. Suggest five precautions taken by a retailer to minimize theft or shoplifting.

22. Analyse five problems associated with retail transportation.